American Biscuit & Mfg Co Sign Vintage Biscuit Shipping Crate
American Biscuit & Mfg Co Sign Vintage Biscuit Shipping Crate
Couldn't load pickup availability
Step back in time with this vintage American Biscuit & Mfg. Co. crate sign, a tangible piece of history that once graced the shipping crates in late 19th-century New York. This crate side, a testament to the craftsmanship of a bygone era, showcases the company's iconic graphic and logo: a vibrant and colorful parrot, vividly captured on the left side. Imagine the bustling scenes of New York during the late 1800s, where this label adorned crates filled with delicious biscuits, destined to become a staple in households across the nation.
Founded in 1890, the American Biscuit & Manufacturing Company left an indelible mark on the culinary landscape of its time. In 1898, it merged with the New York Biscuit Company to form the legendary National Biscuit Company, known today as Nabisco—one of the world's largest and most renowned bakeries. The slogan "Always ask for the 'Parrot Brand'" harks back to their iconic logo.
This crate slat, adorned with the original label is encased in a (new) sturdy red wood frame, brings authenticity and character to any space. Whether you're a collector of vintage memorabilia or simply appreciate the rich history embedded in everyday objects, this crate label is a unique and captivating addition to your home such as on a gallery wall. This piece was actually part of our own collection of advertising featuring birds but we ran out of space on our wall!
Display it proudly, and let the parrot's vibrant hues and the legacy of American biscuit-making spark conversations and memories of a time when the simple act of asking for the "Parrot Brand" meant indulging in the finest biscuits or cookies of the day.
Condition:
The sign does show some wear, as would be expected for a 100+ year old paper label attached to wood. It is largely in good condition and does have vibrant colors. The red frame is not original but that is how we found it.
Size:
Measures about 24 inches long and 10 inches wide.
Check out our other neat advertising pieces here!
Share






Let customers speak for us
from 223 reviews
It was exactly like I wanted. Thsnks

very nice arrived in good shape thanks

Sign was just as advertised. Thanks

I purchased an original 48 star American flag license plate topper for my 1939 LaSalle Convertible. The product was everything the vendor said it was. Very happy with the results. Highly recommended.

Excellent service, well pleased, great job folks!

Great

1964 Florida License Plate Vintage DMV Clear YOM 12W11700

Vacancy Tin Sign Vintage Bed and Breakfast Wall Decor

Love it

Love the item and it was timely and securely delivered.

Love it

Wonderful glimpse back to the glory days of Vegas. All of the properties depicted on this pennant are long gone with only 2 or 3 being rebuilt. Excellent quality and fairly priced.

Mahalo for your expert packing and fast shipping of this unique Roxy Tiki artifact! I’m stoked that it’s back in Hawaii. My buying experience was very good and highly professional.

Love the clock! it’s in great shape, a little noisy but very cool. Hope you have other Telethons or 30’s GE clocks in the future.

great license plate thank you and great price